HND in Business Marketing
The credits earned from an HND are equivalent to the first two years of an undergraduate programme. A majority of universities in the UK, and internationally, will give you a placement in the final (Third) year of an undergraduate degree course.
COURSE DETAILS
HND in Marketing prepares you for marketing and communications related job roles or progression to further education by helping to develop the foundational knowledge of marketing, market research and advertising concepts.
HND in Marketing provides an overview of the marketing function. It considers the purchase decision-making process and the variables and situations influencing buyer behaviour. Topics covered include marketing research; promotional activities for attracting target audience; applying and evaluating analytical tools to create a marketing plan; marketing in the digital age and product /service innovation.
The credits earned on an HND are equivalent to the first two years of an undergraduate programme, many universities in the UK and internationally can give you a place on the third or final year of a degree course (instead of making you start at the beginning).
YOUR FUTURE PATHWAY
An Inside Look Into HND - Business (Marketing)
Pearson
HND in marketing provides an overview of the marketing function and covers topics that include marketing research; promotional activities for attracting target audience; applying and evaluating analytical tools to create a marketing plan; marketing in the digital age and product /service innovation.
The online classes will be conducted 4 days a week with 3 hour long sessions per unit
The total duration of the HND (Year1 + Year 2) is 2 years leading on to the final year of an undergraduate programme.
Course Contents:
Each individual unit carries 15 credits. You are required to secure 240 credits to complete your HND in Marketing.
YEAR 1:
Mandatory Core Units:
- Business and the Business Environment
- Marketing Essentials
- Human Resource Management
- Management and Operations
- Management Accounting
- Managing a Successful Business Project
Optional Units:
- Innovation and Commercialisation
- Entrepreneurship and Small Business Management
YEAR 2:
Core Mandatory Units
- Research Project
- Organisational Behaviour
Specialist Mandatory Units:
- Product and Service Development
- Integrated Marketing Communications
- Digital Marketing
Optional Units:
- Consumer Behaviour and Insight
- International Marketing
- Students are assessed through practical tasks, work projects, assignments and written work during their time on the course.
For entry in an HND programme, the student must have at least one of the following in academics
- A level or Intermediate
- A BTEC level-3 qualification in Business
- Other related level-3 qualifications or recognised equivalent qualification
- An Access to a Higher Education Certificate awarded by an approved Further Education institution
- Related work experience (two years or more of relevant full-time work experience). As part of our entry requirements, applicants who may not have the necessary qualifications, may be considered through their relevant work experience (3 years minimum). As part of the application process, applicants will be required to provide a copy of their CV and a reference letter from employers.
The students will also be required to prove their fluency in English language. Overseas students for whom English is not their mother-tongue will need to provide evidence that their English is good enough to keep up with the course. This can be any one of the following:
- IELTS 5.5, with a minimum of 5.5 in both Reading and Writing
- CEFR level B2
- PTE 51
- Or approved equivalent.
All online study materials and student handbooks are supplied. You will be allocated a tutor for academic support who you can contact as required by phone and email. You will also have access to a Student Support Coordinator for administrative support. You will also complete an online induction and have access to an online virtual learning environment.
SAM Institute Of Management Skills HND programme takes 2 years to complete and is delivered On Campus / Online via Flexible Distributed Learning method.
Key highlights of course
- Progress from the HND Year to a Degree Programme
- Flexible Distributed Learning method
- Choose the pathway of your choice
- After completion of HND, progress to a BA Top Up from your desired UK or International University
- Multiple enrolments through the educational year
- Interact with International Students
- No written exam: All assessments are done on the basis of assignments and dissertation project
FAQs
The Higher National Diploma is equivalent to the first two (2) years of an undergraduate degree programme
The HND will be awarded by Pearson (BTEC)
For entry in an HND programme, the student must have at least one of the following in academics
- A level or Intermediate
- A BTEC level-3 qualification in Business
- Other related level-3 qualifications or recognised equivalent qualification
- An Access to a Higher Education Certificate awarded by an approved Further Education institution
- Related work experience (two years or more of relevant full-time work experience). As part of our entry requirements, applicants who may not have the necessary qualifications, may be considered through their relevant work experience (3 years minimum). As part of the application process, applicants will be required to provide a copy of their CV and a reference letter from employers.
The students will also be required to prove their fluency in English language. Overseas students for whom English is not their mother-tongue will need to provide evidence that their English is good enough to keep up with the course. This can be any one of the following:
- IELTS 5.5, with a minimum of 5.5 in both Reading and Writing
- CEFR level B2
- PTE 51
- Or approved equivalent.
We offer Need and Merit Based scholarships on case to case basis. Contact our admissions team for more information on scholarships .
Total Credits
This Higher National Diploma consists of 6 mandatory units with 2 optional units in the first year and 5 mandatory units with 2 optional units in the second year, leading to a combined total of 240 credits.
Did you know
97% of our graduates are in employment or further study within six months of graduating
Oppurtunities after course
Upon successful completion of the Level 5 Diploma, you will be eligible to directly gain admission to over 150 UK and International universities
This course helps to
01
Take on the responsibility for management and leadership
02
Improve your knowledge in your course subject area
03
Gain access to lessons catered to you
04
And most importantly, gain a guaranteed university placement
Done with HND in Business Marketing course? Have a Look at Our BA Top Up course
Once you are done with the Higher National Diploma, you can continue your educational journey by joining the BA Top Up qualification. For more information